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Election Poster Analysis with BOHNEN Public Affairs

As he did before the last Berlin elections, Dr. Johannes Bohnen analyzed the election posters of the most important parties for BILD and B.Z. Berlin; this time with our consultant Virginia Christochowitz.

In brief terms, one can say that the CDU/CSU and the Greens are moving toward each other in terms of their desired image (more freshness here, more gravitas there), the SPD is going for a feel-good campaign, the FDP remains visually shrill and optimistic about progress in terms of content, the Left Party is factual and visually pale, while the AfD is spreading populist exaggerations.

For more in-depth information, see here:

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